Registered Trademark Symbol Basics
A registered trademark symbol is the capital “R” in a circle or the capital S in a circle. And that mark should be attached to your service mark. Also, it tells the world that you have protection at the federal level. And proves that you have obtained the necessary service mark registration.
As a best practice, you should you use the registered logo or symbol anytime you use the slogan. Also, it announces to the world that you have federal registration. Additionally, it offers protection under the Lanham Act.
The Best Time to Use Yours
The moment you receive your registered symbol from the USPTO. This is the moment you should use a registered service mark symbol. Also, this highlights to the world that you are the owner of that registered trademark.
If someone were to attempt to steal your business’s identity the first thing you should do is seek proper advice and counsel from a competent lawyer. One that handles these specific types of issues. Trademark infringement is complex and very litigious. So the first thing you want is a trusted professional on your side.